Do You Need a Website in 2026? (Honest Answer + Examples)

Yes — in 2026 a small business still needs a website, even with strong social media. Search engines, AI assistants like ChatGPT and Google's AI Overviews all source recommendations from real websites. A website is the only digital asset you fully own; social platforms can throttle, restrict or close your account at any time. For local service businesses, a single well-built landing page typically pays for itself within 1–2 jobs.

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